Kevin Hayward
There are easier ways to make an album.
You could stay in one studio. Work with one team. Tour familiar cities.
Instead, Danish creator Bjørn Vidø began his project at the bottom of the world.
At the South Pole, he performed a concert that would become the symbolic starting point of a five-year global journey — a project that has since travelled across all seven continents, through 82 countries, and into more than 900 days of filming and recording.
The idea was simple and ambitious:
What happens when music becomes a global conversation?
THE FILMMAKER WHO TOOK THE LONG WAY AROUND
Before Music in Space became a live show, it began as a film journey.
Vidø was trained in filmmaking, and from the beginning he approached the project as a cinematic story told through sound, images, and human encounters. Instead of building an album in one place, he travelled — across islands, megacities, deserts, and remote communities — collecting voices, stories, and performances.
Over time, the project grew into a triple album featuring artists from 18 countries. Recordings took place everywhere from Caribbean coastlines to Southeast Asian classrooms, from African cities to European cultural capitals.
Some performances reached stadium audiences. Others happened in front of schoolchildren. Many unfolded in places where global pop music rarely travels.
The goal was never to create “world music.”
The goal was to create a world experience.
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THE AMERICAN CHAPTER
The road to the stratosphere runs through the United States.
One of the earliest destinations was the Kennedy Space Center, where Vidø set out to explore whether the astronaut phenomenon known as the Overview Effect was real. There he interviewed American astronaut Mike Mullane, whose reflections on seeing Earth from space became part of the emotional DNA of the project.
American voices appear in the music as well. Among the collaborators is Zindy Laursen, known worldwide for the No.1 hit Give It Up with Cut ’N’ Move.
Los Angeles became an unexpected testing ground for the project’s most ambitious idea. During visits to friends in the heart of Hollywood, early experiments with weather-balloon technology began to take shape. One of the first successful launches happened during a road trip from Los Angeles into the California desert near Palm Springs — proof that the dream of filming from the edge of space could become reality.
From Florida’s space heritage to California’s desert skies, the American chapter helped shape the path forward.
A GLOBAL CAST OF VOICES
As the journey expanded, so did the cast.
Astronauts, ministers, activists, influencers, and everyday people appear throughout the project in brief, almost hidden fragments woven into the music and visuals — a scientist explaining Earth’s fragility, a community leader speaking about change, a Rastafarian in Barbados sharing a perspective on life.
The result is a live experience that sits somewhere between a concert, a documentary, and a film premiere.
It’s not designed to lecture audiences.
It’s designed to connect them.
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THE SOUND OF A BORDERLESS PROJECT
Producer Christian Coer became a key collaborator, bringing a sound that bridges cinematic storytelling and contemporary pop production. His work has shaped several No.1 hits in China, including productions for global superstar Cai Xukun.
That shared creative link connects Music in Space to the rapidly evolving global pop landscape — a project built to move across borders, industries, and cultures.
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WHY SPACE?
The project’s most ambitious chapter is still ahead.
Music in Space is preparing a live broadcast from the stratosphere — 45 kilometers above Earth — bringing real-time images from the edge of space to audiences on the ground.
The concept is inspired by the Overview Effect: the emotional shift astronauts experience when they see Earth from space for the first time. Borders disappear. The planet looks fragile. Everything suddenly feels connected.
Vidø’s goal is to translate that perspective into a shared cultural experience.
Not through fear.
Through awe.
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A CONVERSATION DISGUISED AS A CELEBRATION
Climate change is often discussed through urgency and statistics. Music in Space takes a different route.
The project invites audiences into the conversation through beauty, celebration, and community — through dancing crowds, cinematic visuals of Earth, and shared emotional experiences.
The philosophy is simple:
When people feel connected, they act differently.
Small changes, multiplied by millions of people, can shape the future.
WHEN MUSIC ENTERED THE UNITED NATIONS
One chapter of the journey moved far beyond stages and studios.
Following a devastating cyclone in Vanuatu — one of the regions most directly affected by climate change — Vidø spent four months on the ground helping organize a large-scale benefit concert for affected communities. The experience brought the project into direct contact with climate diplomats and UN delegates working on new global climate commitments.
What began as a humanitarian concert unexpectedly evolved into something larger.
Through partners connected to the UN process, the project reached Academy Award–winning actor and climate activist Jane Fonda, who recorded a special video message supporting the initiative and the broader climate conversation surrounding it.
That message became part of the project’s visual storytelling — but its impact reached further.
The momentum around the initiative coincided with negotiations at the United Nations General Assembly, where climate-related resolutions were being discussed in the wake of the Pacific storms. What had begun as a small cultural effort connected to the aftermath of a disaster became part of a growing international wave of attention and collaboration.
By the end of the process, a climate resolution passed with full global consensus.
For Vidø, the moment marked a turning point: proof that art, storytelling, and culture could play a role in conversations usually reserved for politics and policy.
Music in Space was never intended to become political.
But it had quietly entered the room where decisions are made.
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FROM EXPEDITION TO STAGE
Along the journey, the project expanded into film and commercial storytelling. Vidø recently composed the soundtrack for a Scandinavian campaign for BMW, blending cinematic filmmaking with global music production.
But the heart of the project remains live performance — audiences gathering together to experience something bigger than a concert.
Something shared.
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THE LONG VIEW
What began as a concert at the bottom of the world has become a project measured in continents, not tour dates.
Music in Space continues to travel — toward new collaborations, new audiences, and new perspectives.
Because sometimes the longest way around the world is the only way to see it clearly.
More info: https://linktr.ee/bjornvido
bb@bjornvido.com
+4522721202
www.musicinspace.dk
@bjornvido
